P&G Joins as Official Premier Sponsor of the USA Pavilion at the Shanghai World Expo

Touching lives, improving life to help build a "Better City, Better Life"

November 16, 2009 Shanghai, China - The USA National Pavilion organizers and The P&G Company announced that P&G has become an Official Premier Sponsor of the USA Pavilion, exclusive in the Wellness, Beauty and Household Care categories. P&G committed to supporting the Shanghai World Expo by offering both financial support and providing an array of products for the USA Pavilion and the Expo.


Co-Founder of the USA National Pavilion Ellen Eliasoph(right) and P&G Global External Relations Officer Chris Hassall(left) at the Signing Ceremony

"We feel very privileged and proud to be an Official Premier Sponsor of the USA Pavilion," said Chris Hassall, P&G Global External Relations Officer, "This sponsorship represents a perfect fit with our corporate purpose of touching and improving more consumer lives in more parts, in more parts of the world, more completely. We accomplish this through our quality products and our involvement in the social responsibility causes in the communities where we work and live. Our roster of brands, including 22 global billion dollar brands, are trusted by billions of consumers and play a part in helping achieve better cities and better lives in China and around the world. And with our partnership with the USA Pavilion, we are gratified by the thought that we are making a humble contribution to bringing Chinese and American people even a little closer."

"We welcome this partnership with America's premier consumer products company. P&G is not only a leader in manufacturing world-renowned consumer goods, but also a champion of strengthening US-China relations," said Ellen Eliasoph Co-Founder of the USA National Pavilion, "The World Expo is a critical opportunity to showcase world-class multinationals like P&G that exemplify a solid business and excellent corporate culture."


P&G Joins as Official Premier Sponsor of the USA Pavilion at the Shanghai World Expo

"We are delighted to welcome P&G as a sponsor of the USA National Pavilion at the World Expo in Shanghai," said Consul General Beatrice Camp, "The Shanghai Expo offers leading American companies such as P&G an opportunity to demonstrate their environmental leadership to the 70 million visitors expected to attend from China and around the globe."

P&G has a long history and track record in sustainability leadership. It published its first environmental safety publication in 1956, developed the first chemicals biodegradability test in 1973, and pioneered life cycle assessment in evaluating product environmental footprints in the 1990s. It is one of the first companies to publish a corporate sustainability report and just released its 10th Annual Report in October 2009.


Chris Hassall is being interviewed

P&G has ranked as sector leader in the Dow Jones Sustainability Index 7 out of 10 years and has been listed on the FTSE4Good ever since inception. In December 2008, The US Environmental Protection Agency's Design For Environment program awarded P&G its highest level of recognition, Champion, for P&G's work in developing safer detergents under the Safer Detergents Stewardship Initiative. Meanwhile, its corporate Children’s Safe Drinking Water program has delivered over 930 million liters of clean water to children in need, preventing 39 million days of diseases and saving over 5,200 lives.

The U.S. signed a World Expo Shanghai 2010 Participation Agreement on July 10, 2009, broke ground a week later, and ceremonially topped off the steel structure on October 14. At over 60,000 square feet (6,000 square meters), the USA Pavilion will be one of the largest national pavilions at the Expo. With the theme of "Rise to the Challenge", the USA Pavilion's design concept focuses on sustainability, teamwork, health, and the Chinese community in America. It will showcase American culture, values, innovation and business in China's most dynamic city, while celebrating the friendship and cooperation between the U.S. and China.

Co-Founder of the USA National Pavilion Ellen Eliasoph and P&G Global External Relations Officer Chris Hassall and at the Signing Ceremony